intent-to-use application (ITU)
- A method for obtaining federal trademark registration, reserved for applicants planning to use the mark in trade soon, but registration will only happen when the mark is in actual use
- The business just filed an intent-to-use application (ITU) as it wasn't ready to use its logo yet.
- She was advised to submit an intent-to-use application (ITU) to secure the trademark for a product-launch next year.
- Through an intent-to-use application (ITU), the corporation temporarily reserved the rights to the mark during its developmental phase.
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